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Despite targeting an audience that is largely based in North America and the United Kingdom as well as India, co-founder and CEO Shawn Sheikh describes the high demand for their service, which pushed him and co-founders Sahil Diwan, Chief Technology Officer, and Casey Rondinella, Chief Marketing Officer, into putting the South Asian community's needs into action."There was a need for a place for people to find individuals to date within certain parameters that are both safe and private," says Sheikh.
Dus strives to give the South Asian community that freedom.East Meet East is different from other online dating websites and services.By successfully matching couples with mutual backgrounds and interests, we’ve solidified our position as the number one Premium Asian Dating site."The founders really wanted to break the ritual." Famed Indian-Canadian comedian Jus Reign depicted a similar app idea in a satirical You Tube video.After watching the parody advertisement for what Jus Reign describes as "The Brown Tinder," Sheikh and his other soon-to-be co-founders welcomed the You Tuber aboard the project during pre-development stages.